The lobbying process is a communication process - the main goal of a lobby campaign is to ensure that a stakeholder´s message is heard, understood and acted upon. Therefore, it is pivotal that the underlying communication strategy is carefully planned and implemented.
Thanks to our expertise in lobby campaigns and, more specifically, the development of effective communication strategies, the EUcoach can help you identify the target audiences, define the key messages to be delivered, and choose the most appropriate communication tools.
By forming alliances of stakeholders with similar interests, organisations pool their resources to achieve a common goal. Their combined efforts are sure to bring a more powerful and effective result than if they were working individually. Nevertheless, coalition-building and management is a process that requires strong commitment and profound organizational expertise.
Given our knowledge of the EU affairs market, we are able to combine the interests of a variety of stakeholders and organise joint actions. Thus, the EUcoach will provide EU stakeholders with the necessary expertise for forging and successfully managing a coalition of actors working towards the same goals.